European Parliament approves a timid online political advertising proposal
Tomorrow, 2 February, the European Parliament will vote on the regulation on the transparency and targeting of political advertising proposal in plenary. Although this regulation intended to restrict the use of personal data to target online political advertisements, important proposals to tackle the root causes of data-driven vote manipulation were watered down during the discussion in the Parliament.
How online ads discriminate
The risks and harms that are associated with hyper-targeted online ads have been widely documented. Yet, the same amount of attention has not been shown to the many ways in which harms and risks of online advertising are unequally distributed, and how targeted online advertising can have discriminatory effects. This is the focus of EDRi’s newly launched report.
A vicious circle? Enabling privacy-friendly alternatives to behavioural advertising
EDRi member Panoptykon Foundation published a report “To Track or Not to Track: Towards Privacy-Friendly and Sustainable Advertising” which argues that there is only one winner in this supposed “win-win” situation: the ad tech industry.