How a company illegally exploited the data of 14 million mothers and babies

If you’re in the UK you may know Bounty by the packs of samples they distribute to pregnant women at midwife apps. You might not know that they were also found to have illegally shared data of +14 million mums and babies with 39 companies. Bounty collected personal data from a variety of channels both online and offline: its website, mobile app.

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