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Consumer and digital groups in Europe and the U.S. call for a full ban on surveillance-based advertising
On 1 June, the Transatlantic Consumer Dialogue (TACD), that EDRi is part of, published a policy resolution on banning surveillance-based advertising. The invasive practices of collecting, sharing, and processing of individual data to deliver personalized advertising, has become the primary business model in the online advertising space. Surveillance advertising is promoted by the world’s largest technology companies, like Meta (Facebook) or Alphabet (Google), and is a key driver behind the spread of misinformation, undermining democratic discourse, economic and political equity, marketplace competition, privacy, public health, and basic consumer protections.
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When the political party votes for you: Can we have a fair election with surveillance political advertising?
A new regulation on online advertising was proposed last December to address political ads, which identifies in one definition, two techniques to deliver political ads: targeting and amplification.
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Open Letter: Abolish manipulative dark patterns and creepy online ads, ask 72 civil society organisations
Ahead of the upcoming Digital Services Act (DSA) trilogue meeting on 15 March, EDRi, Liberties and Amnesty International and 69 other civil society organisations have sent a joint open letter to 20 ministers and state secretaries in 9 EU Member States. On Tuesday 1.03.2022, several organisations in the Netherlands, Denmark, Germany, France, Spain, Italy, Luxembourg, Austria, Croatia delivered the letter to relevant decisionmakers responsible for their country's position in the EU negotiations.
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Hide and Seek: Polish DPA agrees that people should be able to access their advertising profiles, but there’s no way to do so
Following EDRi member Panoptykon’s General Data Protection Regulation (GDPR) complaint against one of the biggest Polish news website, Interia.pl - the Polish Data Protection Authority has confirmed that online publishers should give users access to their advertising profiles generated for the purposes of delivering behavioural ads.
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Algorithms of trauma: New case study shows that Facebook doesn’t give users real control over disturbing surveillance ads
A case study examined by Panoptykon Foundation, EDRi’s member in Poland, and showcased by the Financial Times, demonstrates how Facebook uses algorithms to deliver personalised ads that may exploit users’ mental vulnerabilities.
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EDRi joins the Tracking-Free Ads Coalition in the European Parliament
Today, European Digital Rights (EDRi) together with 25+ other organisations joins the Tracking-Free Ads Coalition, led by Members of the European Parliament, as supporters. The coalition is made up of a group of 19 Members of European Parliament committed to ending the pervasive tracking and data mining that has poisoned online advertising across every corner of the internet.
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How online ads discriminate
The risks and harms that are associated with hyper-targeted online ads have been widely documented. Yet, the same amount of attention has not been shown to the many ways in which harms and risks of online advertising are unequally distributed, and how targeted online advertising can have discriminatory effects. This is the focus of EDRi’s newly launched report.
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FLoC: Google’s new means of following you across the web
If you browse the web without an ad blocker, you will have noticed that the ads you see tend to follow you around. Have you been looking around for a new pair of shoes? Be prepared to see more ads for shoes on completely unrelated websites. This advertising technique is called "behavioural retargeting" and is built on recording your web history in a central place, then using that information to select ads that advertisers expect you are more likely to react to. In this article. EDRi's member epicenter.works sheds some light on Google's new way of tracking users across the web.
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Google’s FLoC Is a Terrible Idea
Google is leading the charge to replace third-party cookies with a new suite of technologies to target ads on the Web. And some of its proposals show that it hasn’t learned the right lessons from the ongoing backlash to the surveillance business model. In this post, EDRi's member Electronic Frontier Foundation (EFF) will focus on one of those proposals, Federated Learning of Cohorts (FLoC), which is perhaps the most ambitious—and potentially the most harmful.
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Targeted Online: How Big Tech’s business model sells your deepest secrets for profit
Surveillance-based advertising which is currently the business model used by Google, Facebook and many others is harmful to people and to society as a whole because it encourages the spread of disinformation. It's also bad for the media who lose control of their ad space and suffer from decreasing revenue as a result.
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Surveillance-based advertising: An industry broken by design and by default
Most online advertising today relies on huge amounts of personal data extracted from people without their knowledge. EDRi’s new guide book “Targeted Online” sheds light on this opaque data industry and explores how EU law should regulate it. This is the first blog post in a new series dedicated to the EU’s proposed Digital Services Act and Digital Markets Act.
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Facebook starts to increase transparency in political ads in the Balkans
Facebook has announced that it will expand its transparency system and confirmation of authenticity of ads about elections and politics starting from mid-March. Namely, Facebook will cover 32 additional countries, including Serbia and North Macedonia where the elections are to take place very soon.
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